The future of test drives?
Whether you think it was merely a publicity stunt or a genuine attempt at creating sales leads, you cant deny that Jaguars recent competitive test drive initiative was a bold move. Despite...Read more
Its fair to say that the current auto retailing landscape is changing. Some might still be grappling with the need for even the most basic of an online presence, but for the rest it must seem like...Read more
Its no longer enough to invest serious amounts of money to ensure you have a useable, attractive online presence. These days, any web guru with the cheek to charge arm and leg money for a...Read more
What was it that Donald Rumsfeld said about known unknowns? Whatever it was, the sentiment seems appropriate for the governments new apprenticeship levy scheme. The latest slew of information...Read more
Nothing lasts forever, and the latest new car registration figures are proof of that. Look past Julys modest 0.1 percent increase and its the retail market thats taken a noticeable hit –...Read more
Theres nothing like a bit of healthy competition to help you remain sharp and focused in the competitive world of auto retailing. And while new car sales remain a mixed bag for some, growing an...Read more