Its all about the experience
Forgive the indulgence, but I’ve been keeping a close eye on the coupe-twins that are the Toyota GT-86 and the Subaru BRZ. I wish I had the money to buy either of them. I’ve owned a few...
Read moreI’ve never really understood the carmakers’ obsession with younger buyers. In fact, I couldn’t tell you how many new car presentations I’ve sat through where I’ve been...
Read moreWriting a few words of appreciation about Sir Tom Cowie, who died on Thursday last week, led inevitably to some hearing some great anecdotes about one of the original characters in auto retailing....
Read moreAlmost exactly two years ago I had a long discussion with a senior director from a European automaker about whether the government’s scrappage scheme would have any lasting effect on the UK car...
Read moreI bet you didn’t know there was such an organisation as the ‘Word of Mouth Marketing Association UK’. But I’m grateful to Steve Barton (its president, no less) for the...
Read moreIf you were a delegate at our aftersales profit seminar in November then you might not be surprised to learn that the Office of Fair Trading is launching an investigation into the cost of courtesy...
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