WATCH AGAIN: Targets, Incentives & Rewards in Auto Retail

  10 December 2015

Conference Graphic


Targets. It’s how the auto retail industry has been propelled since day one. But are the targets we set and use correct, and are the strategies behind these targets the best we can use? This new event from Auto Retail Network aims to answer those questions and more.

Can we learn more from the wider retail environment? What does today’s (and tomorrow’s) customer really expect?

Do we really have the right people, motivated & rewarded in the right way, to meet the demands and expectations of today’s and tomorrow’s customer?

Targets, Incentives & Rewards in Auto Retail will look at both sides of targets and targetting; half of the day will be dedicated to the relationship between franchise holders and their national sales company partners, and the other half of the day will discuss the best methods to incentivise staff – see below for the full agenda.


Partner Logos  



About the Speakers


Graeme Potts, managing director, Eden Motor Group. Graeme has enjoyed a highly successful and wide-ranging career in the automotive retail and business service sectors spanning over 30 years. In 2008 Graeme formed Eden Motor Group which is today comprised of eighteen dealerships representing the Vauxhall, Hyundai, Mazda, Fiat, Peugeot, Chevrolet, Renault, Saab, Alfa Romeo and Ford brands. As well his role as Managing Director of Eden Motor Group Graeme is a non-executive director of BEN – the automotive charity and also Premier Christian Radio.


Simon DixonSimon Dixon, founder, Rockar. Simon spent 20 years building the UK’s 3rd largest car retail group Dixon Motors PLC.  Upon selling the company to RBS in 2004, Simon has over the last 10 years experienced the car buying process from the other side of the fence. The Rockar DNA is built on continuously challenging and improving the way we do things, the key people to help us are our customers now and in the future. There is no sales training, commissions or bonuses available in the whole company – now that’s refreshing.


Ken Savage, chairman, Perrys. Ken qualified as a Chartered Accountant with KPMG and in 1991 entered the motor trader in various financial roles with the Skipper Group and the Quicks Group plc.  In 2001 Ken was part of the management buyout team that took the motor division of Perrys Group plc private.  In 2002 upon the passing of his business partner, Ken became Chairman of Perrys.  Ken is also the founder of Trusted Dealers and a main board director of the Retail Motor Industry Federation.


Lance Bradley, managing director, Mitsubishi Motors UK. Lance joined Mitsubishi Motors in 2000 as General Manager of Sales Operations before being appointed Sales and Marketing Director. He held a wide variety of positions in Ford, including managing the department which planned Ford’s UK sales and calculated targets for the dealer network. The experience gained there helped him introduce a similar planning and targeting methodology at Mitsubishi. This methodology has contributed to Mitsubishi being the fastest growing car brand in the UK for the last three years. In that same three year period Mitsubishi dealer.


Mike JonesMike Jones, chairman, ASE. Mike has over 15 years’ experience in the Automotive Industry, having worked for ASE and its’ sister company, Trevor Jones Chartered Accountants. Mike has worked to expand the consultancy and profit improvement arm of the business producing programmes for volume and prestige brands to improve used vehicle performance and stem the decline in overhead absorption.


Lynda EnnisLynda Ennis, founder, Ennis & CO. Lynda’s formative years gave her a passion for cars: her father owned a business restoring luxury vintage vehicles for film and television sets and she earned her pocket money helping out in his workshop. Six years ago, she founded Ennis & CO automotive search, combining her two greatest passions – cars and people. Since then, her Ennis & Co team has built itself a reputation for integrity, excellence, agility and depth of research.


Chris BulleymentChris Bulleyment, director, PwC. Chris has over 17 years of professional experience in advising organisations on HR and employee tax-related issues. Chris works with clients across a number of industry sectors to support them with a broad range of challenges, including structuring and implementing reward solutions, employer and employee compliance, and advising employers on appropriate pension and benefits packages.


Carol BorghesiCarol Borghesi, founder & principal, Customers First Culture. Customers First Culture is a management consulting practice that helps leaders create and operationalize customer strategy. Carol’s practice and passion is born of 31 years telecommunications experience:  TELUS -Canada; British Telecom (BT) – U.K. and Bharti Airtel -India, in senior sales, service and business unit management roles, and managing change through deregulation, labor relations and rapid technological innovation.




Start your free 14 day trial

Get free access to our Bulletin, Agenda & Profit for 14 days.

After 14 days we will auto bill your credit or debit card unless the order is cancelled.

As an auto retail executive you need insightful and unique industry intelligence to boost your business potential. Here’s a taste of what Auto Retail Network has to offer:

  • Get informed and boost your business potential
  • More than 1,200 fellow executives have joined us
    since launch
  • Independent, carefully crafted, unique content relevant to you and your business
  • Develop a greater awareness of market trends and opportunities
  • Access to a wide range of materials whenever, wherever and however you want it
  • Significant discounts on ARN events, reports and
    other publications