Big Data lets us personalise the customer’s journey, but many of the assets are in your own company already By Jonathan Robbins, Group CRM & modern retail manager, Dick Lovett group There...

Read more

Does your business have sufficient in-house digital marketing expertise or do you work with a fantastic external agency? Online is now critical when it comes to business growth and one of the biggest...

Read more

Video is fast-becoming a ‘must have’ tool for retailers, after being largely shunned by many for a long time. As a reflection on how many consumers choose video over pictures and/or text nowadays it...

Read more

As auto retailers, it’s very easy to be caught up in the latest trend or as one of my industry colleagues puts it Shiny Object Syndrome (SOS). Over the last decade or so, we’ve seen an explosion in...

Read more

Sytner launched the new BMW i3 in style, with a little help from the Tensator Virtual Assistant – a computer-generated image projected from the desk it stands at.   Utilising the latest...

Read more

The Financial Times recently forecast that TV ad spend would be overtaken by online marketing in 2015 and follow print ads into decline. For those who grew up with print and TV advertising, it’s time...

Read more

How do you define engagement when you are looking at whether your social media marketing is working or not? A quick Google for “Facebook engagement” leads to pages of marketing blogs preaching the...

Read more

Take a look at these top ten tips to kick-start your digital marketing. You are no doubt using this medium already to market your dealership’s services, but are you covering all the bases? 1....

Read more

There has been a significant decline in consumer response to press advertising in the last ten years, and while it’s important to maintain a conventional presence, says Essex Auto Group chairman...

Read more

Advertising today is experiencing a period of profound and accelerated transformation. Technologies such as blogs, podcasts and streaming video are permanently changing consumer attitudes and...

Read more

Start your free 14 day trial

Get free access to our Bulletin, Agenda & Profit for 14 days.

After 14 days we will auto bill your credit or debit card unless the order is cancelled.


As an auto retail executive you need insightful and unique industry intelligence to boost your business potential. Here’s a taste of what Auto Retail Network has to offer:

  • Get informed and boost your business potential
  • More than 1,200 fellow executives have joined us
    since launch
  • Independent, carefully crafted, unique content relevant to you and your business
  • Develop a greater awareness of market trends and opportunities
  • Access to a wide range of materials whenever, wherever and however you want it
  • Significant discounts on ARN events, reports and
    other publications