The lockdown is a perfect time to stay in touch and stay positive with your customers Most dealers are currently running on a skeleton staff having furloughed most of their employees. Across the major...

Read more

Marketing has plenty of new tools and trends to tempt professionals, but it’s important to remember the current customer is most important of all I admit, every new trend or tool that appears in the...

Read more

In these uncertain times, sales and marketing cannot take a complete back seat in the crisis planning. Retailers need to position themselves for growth during the uncertain times. The importance of...

Read more

Too many dealers are underplaying the importance of a quality used car warranty to gain and retain customers, enhance customer trust and build their reputation. This is the stark observation from Adam...

Read more

Here’s why you should step out from behind the camera and put your face on your retailer’s social media accounts Social media is more than just another dumping ground for photos of your latest...

Read more

The American imports of Black Friday and Cyber Monday might seem tempting to marketers, but they are unwelcome gimmicks We are caught in a trap… And now you are singing in your head the words to the...

Read more

It has never been more important within the automotive industry for businesses to collect, curate and analyse data to fully harness the opportunities presented. At the centre of it all, is using data...

Read more

Not all of your advertising budget should go on clever social media campaigns – there is benefit in the traditional printed billboard When it comes to public displays and advertising, brands within...

Read more

Everyone will be buying cars online and no-one will need to visit an out-of-town dealership in just a few years’ time, according to Rockar founder Simon Dixon. For a company that’s in business to...

Read more

At the start of 2018 Facebook founder Mark Zuckerberg announced that the social media platform wanted to get back to its roots. “We’ve gotten feedback from our community that public content –...

Read more

Interested in enhancing the effectiveness of your used car marketing? Well, it seems subtle changes could help to deliver better results. At the heart of this is understanding what motivates customers...

Read more

An explosion in the number of digital marketing channels, combined with a virtual search engine arms race, is leading to increased confusion among retailers, resulting in rising costs. And in many...

Read more

Suzuki, supported by dealers who run the brand’s 157 outlets, is determined to recover from a series of what the company’s UK head of automobiles Dale Wyatt described as a series of painful and...

Read more

According to the SMMT, February marked the eleventh consecutive month of negative growth for the new car market, and annual numbers were down by 5.7% in 207. In uncertain economic times, it’s no...

Read more

Big Data lets us personalise the customer’s journey, but many of the assets are in your own company already By Jonathan Robbins, Group CRM & modern retail manager, Dick Lovett group There...

Read more

Talking to the industry recently, there has been a lot of discussion about how times are tough, and how cutbacks might be needed. The motor trade is pulling back on marketing – it is an easy thing...

Read more

Talking to the industry recently, there has been a lot of discussion about how times are tough, and how cutbacks might be needed. The motor trade is pulling back on marketing – it is an easy thing...

Read more

Consumers are time strapped, so making sure you are able to help them at their convenience is crucial By Johnathan Robbins, CRM & modern retail manager, Dick Lovett Group Everything consumers need...

Read more

Does your business have sufficient in-house digital marketing expertise or do you work with a fantastic external agency? Online is now critical when it comes to business growth and one of the biggest...

Read more

Suzuki consideration levels have climbed to 44% off the back of an annual promotional media spend, believed to be above £24 million, generating a 4.7% share of advertising voice against a 1.6% TIV...

Read more
(Page 1 of 7)

Start your free 14 day trial

Get free access to our Bulletin, Agenda & Profit for 14 days.

After 14 days we will auto bill your credit or debit card unless the order is cancelled.


As an auto retail executive you need insightful and unique industry intelligence to boost your business potential. Here’s a taste of what Auto Retail Network has to offer:

  • Get informed and boost your business potential
  • More than 1,200 fellow executives have joined us
    since launch
  • Independent, carefully crafted, unique content relevant to you and your business
  • Develop a greater awareness of market trends and opportunities
  • Access to a wide range of materials whenever, wherever and however you want it
  • Significant discounts on ARN events, reports and
    other publications