The social media platform TikTok has been around long enough now to suggest it is more than a flash in the pan – should you be getting involved? Not every social media platform is worth jumping on...

Read more

Social media is a great tool but is easy to do more harm than good. Here’s how to avoid a crisis online Companies regularly make headlines for their social media activities, but more often for...

Read more

Retailers have built relationships with customers in a myriad of ways that were not possible under lockdown circumstances. However, automotive companies managed to find ways to circumvent the...

Read more

With showrooms and workshops closed and with many staff furloughed, dealership bosses are currently contemplating how best to harness their limited resources to prepare for a staged resumption of...

Read more

Here’s why you should step out from behind the camera and put your face on your retailer’s social media accounts Social media is more than just another dumping ground for photos of your latest...

Read more

How you should be reaching buyers without interacting with them in any of the traditional, or even more modern, methods Does your sales department still think walk-in customers and prospecting are the...

Read more

Independent retailers in both the used and franchised sectors could add as much as £15,000 to their bottom line profit by learning how to squeeze more money from their businesses and embrace new ways...

Read more

At the start of 2018 Facebook founder Mark Zuckerberg announced that the social media platform wanted to get back to its roots. “We’ve gotten feedback from our community that public content –...

Read more

The old adage ‘the customer is always right’ has never been truer. Customers have become accustomed to the convenience and empowerment of online shopping and they have come to expect their time...

Read more

Born between 1990 and 2000, the Millennial generation – also known as Generation Y – is smarter, happy to share information and is shaped by technology. Millennials are shaking traditional consumer...

Read more

People have made decisions based on ‘word-of-mouth’ recommendations for hundreds, if not thousands, of years. Good reviews are gold dust for dealerships: 73% of consumers say that a positive online...

Read more

There’s a world of difference (and difficulty) between using social media as a consumer and harnessing it for your business. Some people can post a picture of their kids to Facebook and see 100...

Read more

Want to read more articles on this website? Please buy a subscription to carry on reading this article. Remember, every new subscription comes with a 90-day money back guarantee if you’re not...

Read more

With social media networks proving to be increasingly important in the role of communicating directly to customers, a new report has stated that advertising on the likes of Facebook and Instagram grew...

Read more

Your web presence is a key influence on car buyers and car service buyers, but that presence goes well beyond your own website, and you need to have a handle on your wider online profile, particularly...

Read more

Want to read more articles on this website? Please buy a subscription to carry on reading this article. Remember, every new subscription comes with a 90-day money back guarantee if you’re not...

Read more

Alongside retailer compliance and gap insurance the FCA is now going to investigate finance promotions on social media, particularly limited-character forms such as Twitter. As with all of the FCA’s...

Read more

One thing is certain in social media – nothing is certain. Just when you think you’re getting the hang of it, the gatekeepers change the rules. Twitter recently announced it was considering deleting...

Read more

I read an interesting interview with Evan Spiegel in The Telegraph recently. He’s the brains behind Snapchat, the instant messaging app that automatically deletes messages once users have read them....

Read more

The Financial Times recently forecast that TV ad spend would be overtaken by online marketing in 2015 and follow print ads into decline. For those who grew up with print and TV advertising, it’s time...

Read more
(Page 1 of 4)

Start your free 14 day trial

Get free access to our Bulletin, Agenda & Profit for 14 days.

After 14 days we will auto bill your credit or debit card unless the order is cancelled.


    As an auto retail executive you need insightful and unique industry intelligence to boost your business potential. Here’s a taste of what Auto Retail Network has to offer:

    • Get informed and boost your business potential
    • More than 1,200 fellow executives have joined us
      since launch
    • Independent, carefully crafted, unique content relevant to you and your business
    • Develop a greater awareness of market trends and opportunities
    • Access to a wide range of materials whenever, wherever and however you want it
    • Significant discounts on ARN events, reports and
      other publications